Ford of Europe is responsible for producing, selling and servicing Ford-brand vehicles in 50 individual markets, and employs approximately 50,000 employees at its wholly owned facilities, or approximately 67,000 people when joint ventures and unconsolidated businesses are included. Ford of Europe operations include a Ford Customer Service Division and 22 manufacturing facilities (13 wholly owned or consolidated joint venture facilities and nine unconsolidated joint venture facilities), as well as Ford Motor Credit Company. The first Ford cars were shipped to Europe in 1903 – the same year Ford Motor Company was founded. European production started in 1911.
2013 Performance Highlights
- We began offering the all-electric Ford Focus Electric in Europe in 2013, and we will launch the C‑MAX Energi plug-in hybrid and a hybrid version of the Mondeo in 2014.
- The Ford Focus 1.0L EcoBoost® has become the first non-hybrid gasoline family car in Europe to break the 100 g/km carbon dioxide (CO2) barrier. The Focus 99 g/km, extends to 13 the line-up of vehicles that deliver CO2 emissions of less than 100 g/km, and also is Ford’s most fuel-efficient family gasoline car ever – returning 4.3 l/100 km (65.7 mpg).
- We achieved 10 percent of the planned 25 percent manufacturing energy savings throughout Europe.
- In the 2013 European New Car Assessment Program (Euro NCAP) assessments, the Ford Tourneo Connect earned a five-star safety rating. In addition, the vehicle received the Euro NCAP’s Best in Class recognition for the highest safety performance scores in the vehicle segment.
- Ford has an industry-leading total of seven Euro NCAP Advanced rewards, for our Lane-Keeping Aid, Active City Stop, Forward Alert, Lane-Keeping Alert, MyKey®, Emergency Assistance and Driver Alert technologies.
- In late 2013, we launched Ford Driving Skills for Life (DSFL) for the first time in Europe. Ford will invest €1.5 million in the first year of this program alone to provide free hands-on training to 5,000 young drivers in the U.K., Germany, France, Spain and Italy, and to thousands more through our online program, The Academy.
- Our 1.0L EcoBoost engine was named International Engine of the Year in 2012 and 2013 by a panel of auto journalists.
- This engine was also awarded with the Paul Pietsch Award 2013 for technological innovation by a panel of all 31 editors-in-chief of Auto Motor & Sport and all partner magazines around the world.
- This engine has earned another major accolade: the Society of Motor Manufacturers and Traders Award for Automotive Innovation 2013.
- The Ford Fiesta with 1.0L EcoBoost was named Clean City Car of the Year 2013 in Belgium.
- In Italy we were presented with the Campus Mentis* Company Award in recognition of our contribution to education and social responsibility through Ford DSFL. The award honors innovative education projects that engage young Italians.
- In Germany in early 2013, we received an Engagement of the Year 2012 award from the state of North Rhine-Westphalia. This award honors Ford’s Community Involvement Program in Germany as a role model for corporate citizenship.