OUR PEOPLE

Data: Employee Engagement and Diversity

A. Employee Satisfaction, Pulse Survey

Percent satisfied

Select years

  2009 2010 2011 2012 2013 2014
Employee Satisfaction Index 68 68 69 71 75 76
Company Success Mindset 85 84 84 86 87 88
Management Commitment to Diversity 81 82 82 86 87 88
Overcoming Workplace Obstacles 64 62 63 66 68 70

Data notes and analysis:

Each year, we ask our workforce to participate in the Global Pulse and Engagement Surveys to gain insight into employees’ overall satisfaction with the company, their jobs and other aspects of their workplace experience. 2014's overall Employee Satisfaction score for salaried employees was the highest Ford has ever recorded.

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B. Overall Dealer Attitude

Relative ranking on a scale of 1–100 percent

  2009 2010 2011 2012 2013 2014
Ford (winter/summer score) 71/80 83/85 84/82 84/83 84/85 85/85
Lincoln1 (winter/summer score) 66/71 71/62 61/64 68/67 76/78 77/77
Industry (winter/summer score) 70/74 75/78 80/81 81/81 81/81 80/80

Data notes and analysis:

  1. Ford stopped production of Mercury with the 2011 model year. Beginning in 2011, the dealer satisfaction data for Lincoln dealers no longer include Mercury dealers.

Overall dealer attitude is measured by the National Automobile Dealer Association (NADA) Dealer Attitude Survey conducted biannually.

Approximately 54 percent of Ford dealers and 52 percent of Lincoln dealers provided feedback through the summer 2014 NADA survey process. We remained consistent in many areas of this survey compared with our winter 2013 record improvements, including in our Regional Sales, Service and Parts Personnel rankings. In addition, Ford Motor Credit Company Capability rankings exceeded the industry and previous scores in nearly every category. Finally, Value of Franchise, Product Quality, Competitiveness, Policies and Procedures, and Vehicle Incentives also showed favorable results.

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C. Employment by Business Unit

Average number of people employed

Select years

  2009 2010 2011 2012 2013 2014
Total 177,000 164,000 164,000 171,000 181,000 187,000
Automotive 169,000 157,000 157,000 165,000 175,000 181,000
Financial Services 8,000 7,000 7,000 6,000 6,000 6,000
  • Reported to regulatory authorities

Data notes and analysis:

All figures as of year-end. Historical employment figures from some years have been rounded and/or restated to align with financial reporting documents.

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D. U.S. Employment of Minority-group Personnel and Women at Year-end

Percent

Select years

  2009 2010 2011 2012 2013 2014
Minority-group personnel – total 24 24 24 26 27 28
Minority-group personnel – salaried 23 22 22 23 24 23
Minority-group personnel – hourly 24 25 25 28 29 31
Women – total 23 22 22 22 22 23
Women – salaried 31 29 28 28 27 27
Women – hourly 17 18 18 19 20 20
  • Reported to regulatory authorities

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E. Global Salaried Employees by Gender

Percent

Select years

  2013 2014
Male 74.3 74
Female 25.7 26

Data notes and analysis:

For 2013, Ford began publicly reporting global salaried employees by gender.

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F. Global Workforce by Region

Percent

Select years

  20132 20141
North America 46 48
South America 10 8
Europe 27 25
Asia Pacific NA 13
Middle East & Africa 13 2
Financial Services 3 4
  • Reported to regulatory authorities

Data notes and analysis:

  1. In 2014, we reorganized our operations into five regional business units: Asia Pacific, Europe, North America, South America, and Middle East & Africa. Data for the Asia Pacific and Middle East & Africa business units (previously one Asia Pacific Africa business unit) have not been restated prior to 2014.
  2. 2013 numbers do not add up to 100 due to rounding.

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G. Voluntary Quit Rate by Major Markets (Salaried Employees)

Percent

Select years

  2013 2014
United States 1.4 1.5
Canada 1.2 2.5
Mexico 2.7 1.1
Brazil 2.4 2.7
Germany 0.5 0.4
United Kingdom 1.1 1.1
China 4.2 3.8
India 4.7 5.8
Thailand 9.5 6.7

Data notes and analysis:

For 2013, Ford began publicly reporting voluntary quit rate by major markets.

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H. Women in Middle Management and Above Positions by Region

Percent

Select years

  2013 2014
Americas 19.1 19.9
Asia Pacific Africa 16.7 17.5
Ford Credit 21.5 20.5
Europe 10.8 11.6
Global 17.0 17.7

Data notes and analysis:

In 2013, Ford began publicly reporting women in middle management positions by region.

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I. Corporate Officers by Gender and Minorities

Percent

Select years

  2013 2014
Male 90.5 85.7
Female 9.5 14.3
Minorities 19.0 19.0

Data notes and analysis:

For 2013, Ford began publicly reporting corporate officers by gender and minorities.

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J. Board of Directors Composition by Gender and Minorities

Percent

Select years

  2013 2014
Male 88.2 87.5
Female 11.8 12.5
Minorities 11.8 12.5

Data notes and analysis:

For 2013, Ford began publicly reporting Board of Directors composition by gender and minorities.

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  • G4-22