Mobility

Data: Market Share and Sales

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A. Ford Motor Company Market Share – United States

Percent

201320142015
15.714.714.7
  •  Reported to regulatory authorities

Market share represents reported retail sales of our brands as a percent of total industry volume in the relevant market or region. Market share is based, in part, on estimated vehicle registrations; includes medium and heavy trucks.

B. Ford Motor Company Market Share – Europe

Percent

201320142015
7.37.27.7
  •  Reported to regulatory authorities

Amounts shown are based on total Europe. We previously reported these amounts on a Europe 20 basis, which consisted of Austria, Belgium, Czech Republic, Denmark, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Netherlands, Norway, Poland, Portugal, Romania, Spain, Sweden, Switzerland and the United Kingdom. Europe 20 industry volume was 16.0 million, 14.6 million and 13.8 million in 2015, 2014 and 2013, respectively. Europe 20 market share was 8.0%, 7.9% and 7.8% in 2015, 2014 and 2013, respectively.

C. Ford Credit Financing Share – United States

Percent

 201320142015
Retail installment and lease404547
Wholesale777776
  •  Reported to regulatory authorities

These data include Ford and Lincoln vehicles only.

For more information on Ford Credit, please visit www.fordcredit.com. For more information on Ford Credit financial information, visit the Ford Credit investor center.

D. Ford Credit Financing Share – Europe

Percent

 201320142015
Retail installment and lease343637
Wholesale989898
  •  Reported to regulatory authorities

These data include Ford vehicles only.

For more information on Ford Credit, please visit www.fordcredit.com. For more information on Ford Credit financial information, visit the Ford Credit investor center.

E. Summary of Total Company Wholesale Vehicle Unit Sales1,2

Thousands

201320142015
6,3306,3236,635
  •  Reported to regulatory authorities
  1. Wholesale unit volumes include sales of medium and heavy trucks.
  2. Wholesale unit volume includes all Ford and Lincoln badged units (whether produced by Ford or by an unconsolidated affiliate) that are sold to dealerships, units manufactured by Ford that are sold to other manufacturers, units distributed for other manufacturers, and local brand units produced by our unconsolidated Chinese joint venture Jiangling Motors Corporation, Ltd. (“JMC”) that are sold to dealerships. Vehicles sold to daily rental car companies that are subject to a guaranteed repurchase option (i.e., rental repurchase), as well as other sales of finished vehicles for which the recognition of revenue is deferred (e.g., consignments), also are included in wholesale unit volume. Revenue from certain vehicles in wholesale unit volume (specifically, Ford badged vehicles produced and distributed by our unconsolidated affiliates, as well as JMC brand vehicles) are not included in our revenue.