Marriage rates are declining in advanced economies, and so are birthrates. Worldwide, nearly half of all young adults in our survey say they think marriage will become an outdated concept by 2035, and of them, 24% of those without children say they don’t plan to become parents. Perhaps the family of the future will be defined by reliance, trust, and intimate connections with fellow humans, pets, organizations, even robots.

By 2035, marriage will be an outdated concept in my country.


1 in 4

of Gen Z + Millennials who don’t currently have children say they do not want to have/raise kids of their own

Group hang out Illustration

What are your reasons for not having children?

Would you be willing to have your entire life captured digitally and stored so your loved ones and future generations could feel a connection to you?

Robot illustration

Meet your robot nanny

Teaching children social-emotional skills has long been the domain of parents, teachers, and other caregivers – but will that change as robots become more sophisticated? Meet Moxie, the robot companion designed to engage children in creative play – like drawing, storytelling, and mindfulness practice – to teach turn-taking, emotional regulation, and conversation skills.

The results for Ford Trends 2022 are based on 14,006 online interviews across 15 countries, conducted under the direction of The Harris Poll. The survey was conducted among the general population, ages 18 years and older in the following countries: Australia, Brazil, Canada, China, France, Germany, India, Italy, Mexico, Saudi Arabia, South Africa, Spain, United Arab Emirates, the United Kingdom and the United States. Respondents from Saudi Arabia and United Arab Emirates were required to be nationals of their respective countries; data from these two countries were combined and analyzed in aggregate. All fieldwork took place between October 27 and November 12, 2020. While the data within countries were weighted to be representative, the overall sample of 14,006 was not weighted across countries. That is, we do not claim that aggregated data is representative based on country population sizes across the participating countries.

Region Country Sample Size
Australia 1,001
Brazil 1,000
Canada 1,000
China 1,000
France 1,000
Germany 1,001
India 1,000
Italy 1,000
Mexico 1,000
Spain 1,000
Middle East Saudi Arabia 501
South Africa 1001
Middle East UAE 502
U.K. 1,000
USA 1,000
Total 14,006

We have defined generational cohorts as follows: Gen-Z (18-23), Millennials (24-39), Gen-X (40-55), Boomers (56-74).