Our Planet

Experts project the global population will grow to 10 billion by 2050. Resources could become so diminished that the question changes from how to sustain the planet, to how to exit it. Fewer than half of adults surveyed worldwide think governments are prepared for the future, signaling that more needs to be done. In addition to the implementation of promising new technology, there’s an urgent need for individuals, communities, and businesses to reimagine their roles in supporting the future of Planet Earth.

Climate change makes me worried for children’s future.

percent who agree

Percentage of adults who cited climate change as the reason for not wanting kids:

percent who agree

By 2035, we will have tech to reverse climate change.

Humans will tap into resources from other planets to sustain humankind.

The results for Ford Trends 2022 are based on 14,006 online interviews across 15 countries, conducted under the direction of The Harris Poll. The survey was conducted among the general population, ages 18 years and older in the following countries: Australia, Brazil, Canada, China, France, Germany, India, Italy, Mexico, Saudi Arabia, South Africa, Spain, United Arab Emirates, the United Kingdom and the United States. Respondents from Saudi Arabia and United Arab Emirates were required to be nationals of their respective countries; data from these two countries were combined and analyzed in aggregate. All fieldwork took place between October 27 and November 12, 2020. While the data within countries were weighted to be representative, the overall sample of 14,006 was not weighted across countries. That is, we do not claim that aggregated data is representative based on country population sizes across the participating countries.

Region Country Sample Size
Australia 1,001
Brazil 1,000
Canada 1,000
China 1,000
France 1,000
Germany 1,001
India 1,000
Italy 1,000
Mexico 1,000
Spain 1,000
Middle East Saudi Arabia 501
South Africa 1001
Middle East UAE 502
U.K. 1,000
USA 1,000
Total 14,006

We have defined generational cohorts as follows: Gen-Z (18-23), Millennials (24-39), Gen-X (40-55), Boomers (56-74).