Our Plan for Reducing Vehicle Emissions
Our science-based global strategy aims to reduce the greenhouse gas (GHG) emissions from our vehicles (as well as our operational processes). Encompassing our Sustainable Technologies and Alternative Fuels Plan, the strategy seeks to deliver high-quality products that meet consumer demand while also responding to the risks presented by climate change.
A Long-Term Approach to Cutting CO2 Emissions
In collaboration with policy-makers around the world, we continue to reduce vehicle emissions in line with regional “glide paths.” These trajectories define the industry-wide emissions reductions needed to stabilize the changing climate.
Our industry faces major challenges in this area right now. As well as regulatory uncertainty in the United States, there’s a general switch among customers from cars to trucks and SUVs. In addition, as U.S. fuel prices have been low in recent years, the public prioritization of fuel efficiency has changed. Customers’ expectations and priorities are evolving, turning toward other attributes in their vehicles, such as performance, connectivity and infotainment. This has made it more challenging to get their buy-in for more efficient yet more expensive fuel economy-related technologies.
Nonetheless, we have followed an ambitious plan to improve fuel economy and reduce CO2 emissions across our product portfolio over the past decade and remain committed to emissions reductions and electrification over the long term.