Ford Warriors in Pink
Ford Warriors in Pink® is dedicated to helping those touched by breast cancer, through actions that support, inspire and empower patients, survivors and co-survivors throughout their journey.
Helping Solve Transportation Barriers
Ford Warriors in Pink® is a Ford Motor Company initiative dedicated to helping and inspiring those in the fight against breast cancer. Ford has been active in the fight against breast cancer for 30 years and has dedicated more than $139 million to the cause. Through the sale of Ford Warriors in Pink inspirational wear and gear, Ford helps provide transportation solutions for patients in need.
BANG THE DRUM LOUDLY. THIS IS WAR.
Since 1993, the Ford Motor Company has been active in the fight against breast cancer. Over a decade ago, Ford increased its efforts with the introduction of Ford Warriors in Pink®.
Ford Warriors in Pink has since flourished into a long-standing program that helps thousands of patients, survivors and co-survivors affected by the disease each year, with a mission to bring the breast cancer community together and support those who embody courage, commitment and hope in the fight.
By continually asking, “What more can we do?” Ford Warriors in Pink has become an active support system for anyone touched by the disease. And because breast cancer is relentless, Warriors in Pink is relentless — dedicated to fueling the spirit of those living with the disease 365 days a year.
Susan G. Komen
Susan G. Komen® is the world’s leading nonprofit breast cancer organization, funding breast cancer research while providing real-time help to those facing the disease. 100% of Ford profits from the sale of Ford Warriors in Pink® gear will be donated to support breast cancer patients in need of transportation assistance through the Susan G. Komen Financial Assistance Program.
Pink Fund® core mission is to mitigate the financial burdens of breast cancer patients in active treatment by providing a bridge between hardship and recovery via direct nonmedical financial assistance, financial navigation, health literacy and education. 100% of Ford profits from the sale of Ford Warriors in Pink® gear will be donated to help with transportation assistance through grants provided by the Pink Fund financial aid program.